In the Line of Duty – Or Not

My phone buzzed. It was Rob Theodorow, long-time creative collaborator and owner of Stormfront Productions, a web development company in Indiana. “Can you be here Thursday for a photo shoot?” he asked. “It’s for our website. You’re part… MORE

These Boots Are Made for Branding

Before my colleague and I even stepped into the CEO’s office, the guy was at the door asking, “Where are the boots? I want to see the boots! He’d been to my website. And thus began a new… MORE

The Daily Field Trip

I have always considered my 20 years as a self-employed marketer and branding expert as one big field trip. Working with clients in health care, packaging, law, insurance, steel fabrication, curated sex toys (really) and more has made… MORE

Kissing Hands and Shaking Babies

So what do you do when your largest client decides to gut the marketing budget due to declining sales (even though this is the last thing one should do?) leaving you with a major void in the receivables… MORE

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